MySpace users don’t like to click Ads
MySpace ads click-through rate is down from 1 in 100— in 2006 to 1 in 1,000 in 2007. “Users became more or less desensitized to the advertising”.
Many feel that social-network advertising is still in its infancy and expect it to take some time to be successful. Even Google founder Sergey Brin says his company still has not found the “killer best way” to advertise on social networks.
Tags: ads, advertising, click-through rate, MySpace